Post by account_disabled on Dec 6, 2023 20:50:43 GMT -8
Once you have completed your research on your target customers. Now it's time to specify various information for advertising on Facebook. You may be specifying a group that is too broad. There may be millions of people. Of course, with a limited budget You can't reach millions of people with a small amount of money, so you need to narrow down your audience. There should be an opportunity to reach approximately 500,000 to 1 million people, but it should not be less than 100,000 because it may be too little. Mistake 3: Lack of patience and tolerance. In many cases, you may find that You've already put in enough money. But still no sales have occurred.
So you decide to stop that ad. without still having enough information For example, suppose your product Phone Number List costs 100 baht and the profit is 50 baht, so you expect that If you advertise an amount of 50 baht, there will be no profit at all. Because the profits that should have been spent were spent on advertising budgets. In fact, this may be the case. And before the advertising budget reaches 50 baht, you will stop advertising. This may not have enough information, so you should allow that advertisement to reach at least 1,000 Reach people. This will give you enough information to analyze further. Is it worth continuing to invest? Because the first time the target audience sees an ad They may not make a purchase right away, so Facebook has a function called.
Facebook Pixel that is code installed on the website. To collect information about how many people from Facebook visit that website page, you can then set ads to show only to these people. It will help remind them to see the ad more often. More payout opportunities and save advertising budget very well Mistake 4: Not testing one variable at a time. Because of the testing of advertising There are many variables. You therefore need to test one variable at a time. In order to know for sure Which variables make the advertisement most effective, whether it be the ad topic, image, tagline, time period, target customer group? Because if you change several variables at the same time, In the end, you won't be able to know exactly why an ad is performing so well.
So you decide to stop that ad. without still having enough information For example, suppose your product Phone Number List costs 100 baht and the profit is 50 baht, so you expect that If you advertise an amount of 50 baht, there will be no profit at all. Because the profits that should have been spent were spent on advertising budgets. In fact, this may be the case. And before the advertising budget reaches 50 baht, you will stop advertising. This may not have enough information, so you should allow that advertisement to reach at least 1,000 Reach people. This will give you enough information to analyze further. Is it worth continuing to invest? Because the first time the target audience sees an ad They may not make a purchase right away, so Facebook has a function called.
Facebook Pixel that is code installed on the website. To collect information about how many people from Facebook visit that website page, you can then set ads to show only to these people. It will help remind them to see the ad more often. More payout opportunities and save advertising budget very well Mistake 4: Not testing one variable at a time. Because of the testing of advertising There are many variables. You therefore need to test one variable at a time. In order to know for sure Which variables make the advertisement most effective, whether it be the ad topic, image, tagline, time period, target customer group? Because if you change several variables at the same time, In the end, you won't be able to know exactly why an ad is performing so well.